NEW MEDIA: CREDIBILITY, CONFLICT AND CRISIS

Authors

  • Harish Kumar Associate Professor,School of Media & Communication Studies,Galgotias University, india.

Keywords:

NEW MEDIA, CREDIBILITY, CONFLICT, CRISIS

Abstract

Once famous communication scholar Marshall McLuahan said that media is extension of men. It means human beings are cable of doing the things which might not be possible or intensity would be less if there would not be any media. Therefore technological changes and advancements have given us new form of media that is new media which give not only give us ample opportunities at the same time it is becoming a source of conflict. Worldwide penetration of new media has given a world wide exposure. There is abundance of exchange of information that is making us Glocal in nature. We are having a lot of information at our finger tip but the credibility of the content is at stake, therefore it’s a crisis for the new media user who wants to make it as a tool for social mobilization, national unity and social change. Recently in different states of the country communal and social conflict occurred because content was manipulated. Students are also frequently visiting online information from WikiPedia which is also having misleading information. There are different WhattsApp users who are becoming a soft target for manipulated information. No doubt new media users base have been increased a lot but at the same time authenticity of the content is also important without which new media would not be able to sustain. Therefore this paper will present an insight about this important issue.

References

FLANAGIN, Andrew J.; METZGER, Miriam J. Perceptions of Internet information credibility, Journalism and Mass Communication Quarterly, v. 77, n. 5, p.515-5402000.

FOMBRUN, Charles J. Reputation. Boston: Harvard Business School Press, 1996.

GAZIANO, Cecilie; MCGRATH, Kristin. Measuring the Concept of Credibility. Journalism Quarterly, v.. 63 (autumn), p.451-462, 1986.

https://www.theweek.in/news/india/2018/06/25/When-text-triggers-lynching-WhatsAppstruggles-with-fake-messages.html

https://www.medianama.com/2018/07/223-whatsapp-is-piloting-forwarding-restrictions-in-indianot-enough/

https://www.bbc.com/news/world-asia-india-44709103

https://www.deccanchronicle.com/141001/nation-crime/article/man-arrested-makingex%E2%80%99s-fake-facebook-profile

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Published

2021-09-03

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Section

Articles